Which of the following changes to the widget industry is most likely to result in higher profits for all U.S. widget makers 10 years from now?
A) |
Creation of a widget-makers’ coalition that brokers all widget deals. | |
B) |
A sharp increase in the global demand for widgets. | |
C) |
Creation of a series of new products that require widgets as components. | |
An increase in demand for widgets is likely to boost profits in the short run, but could attract new competitors. The same can be said for new products that create a wider market for widgets. However, the creation of a widget-makers’ coalition could change the balance of power in the market. One of Porter’s five forces is the bargaining power of suppliers. A coalition that brokers all widget deals could skew the field in favor of producers, raising widget prices and the profits of companies that make them. |