Session 11: Equity Valuation: Industry and Company Analysis in a Global Context Reading 38: Equity: Concepts and Techniques
LOS b: Discuss approaches to equity analysis (ratio analysis and discounted cash flow models, including the franchise value model).
Which of the following is least likely to be characteristic of a firm earning excess risk-adjusted return and its industry?
A) |
A full flow-through firm. | |
B) |
A franchise factor equal to zero. | |
C) |
ROE in excess of the required rate of return. | |
The higher the franchise factor, the higher the firm valuation. A zero franchise factor is not likely to be associated with a firm earning excess returns. Full flow-through and ROE greater than the required rate of return both raise valuation, other things equal. |