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Reading 11- LOS F (Part 2): Q11

11.ch of the following is the CORRECT value of the correlation coefficient between aggregate revenue and advertising expenditure?

A)   0.9500.

B)   0.3947.

C)   0.6053.

D)   0.7780.

The correct answer was D)

The R2 = (SST - SSE)/SST = RSS/SST = (20,922.5 - 8,257.374) / 20,922.5 = 0.6053.

The correlation coefficient is the square root of the R2 in a simple linear regression which is the square root of 0.6053 = 0.7780.

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