答案和详解如下： 6.An industry that manufactures and sells a commodity-like product will face increased competition primarily because of greater: A) bargaining power of suppliers. B) bargaining power of buyers. C) threat of substitute products. D) threat of new entrants. The correct answer was C) Substitute products limit the profit potential of an industry. Why? They limit the prices firms can charge. There will be higher levels of competition and lower profit margins for more commodity-like products. 7.Significant economies of scale in an industry will reduce industry competition by reducing the: A) bargaining power of suppliers. B) bargaining power of buyers. C) threat of substitute products. D) threat of new entrants. The correct answer was D) Potential new entrants to an industry are discouraged from entering the market, by things like barriers to entry and economies of scale. Because new entrants represent increased competition, the lack of new entrants will reduce industry competition. 8.Which of the following statements about Porter's five factors is FALSE? A) Rivalry increases when many firms of relatively equal size compete within an industry. B) New entrants to an industry means increased competition. C) The presence of substitute products limits the profit potential of an industry. D) Profitability is enhanced by increases in the bargaining power of buyers or suppliers within an industry. The correct answer was D) If buyers bargaining power is increased, firms' profitability will decrease. 9.Which of the following factors associated with industry competition affect the performance of a firm within that industry? A) Industry operating leverage. B) The current economic state. C) Threat of new entrants. D) The industry's stage in its life cycle. The correct answer was C) New entrants represent increased competition and lower profitability. | 
发表于 2008-4-10 10:12
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