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标题: 请教一个问题:Ethics [打印本页]

作者: attidust    时间: 2008-12-11 11:54     标题: 请教一个问题:Ethics

CFA charterholder,可以在名片上用CFA Logo吗?可以在个人的信笺上用CFA的Logo做信头吗?给一点参考资料吧,谢谢啦!


作者: Dong86    时间: 2008-12-11 14:28

可以放在个人的Business Card和Letterhead上。好像只是不能放在company letterhead上。
Following is a reference from 2008 Schweser note, book 1 page 69.

Example 4:
A member puts the CFA logo on his letterhead, his business cards, and the company
letterhead.

Comment:
By putting the logo on the company letterhead (rather than the letterhead or business
card of an individual who is a CFA charterholder), the member has violated the
Standard.

记得Curriculum上也有一两个example的。 也可以去看看,呵呵。

[此贴子已经被作者于2008-12-11 14:29:29编辑过]


作者: attidust    时间: 2008-12-11 16:00

Proper Usage of the CFA Marks. Upon obtaining the CFA charter from CFA
Institute, charterholders are given the right to use the CFA trademarks, including
Chartered Financial Analyst®, CFA®, and the CFA Logo (a certification mark).
These trademarks are registered by CFA Institute in countries around the world.


• The CFA Logo certification mark is used by charterholders as a distinctive
visual symbol of the CFA designation that can be easily recognized by
employers, colleagues, and clients. As a certification mark, it must only be used
to directly reference an individual charterholder or group of charterholders.
CFA charterholders should refer to guidelines published by CFA Institute
that provide additional information and examples illustrating proper and
improper use of the CFA Logo, Chartered Financial Analyst, and CFA marks.
These guidelines and the CFA logo are available on the CFA Institute website at


www.cfainstitute.org/aboutus/policies/cfaguide.html.






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