Session 1: Ethical and Professional Standards Reading 2-III: Standards of Professional Conduct & Guidance: Duties to Clients and Prospective Clients
LOS B.: Fair Dealing.
Bjorn Sandvik, CFA, completes a research report with a buy recommendation for Acorn Properties. In the early afternoon, Sandvik e-mails this recommendation to his clients who had responded to his request that they provide Sandvik with their e-mail addresses. Later that afternoon, the printed recommendation is forwarded to the postal service for normal delivery to all customers, who receive the mailing 1 to 3 days later. Sandvik has:
A) |
violated the Code and Standards by sending the e-mail recommendation to only some of his clients. | |
B) |
not violated the Code and Standards because he acted fairly in disseminating research information to his clients. | |
C) |
violated the Code and Standards by sending the e-mail recommendation in advance of the printed report. | |
Standard III(B) Fair Dealing requires that members deal fairly with all clients in disseminating investment recommendations. It does not require uniform or equal treatment. Sandvik’s approach in sending e-mail correspondence to those of his clients who had given him their e-mail addresses, having made the request to all of his clients, and sending regular mail correspondence the same day, is fair to all of his clients. |