| Session 12: Portfolio Management Reading 51: Portfolio Management: An Overview
 
 
 LOS a: Explain the importance of the portfolio perspective.     In the Markowitz framework, an investor should most appropriately evaluate a potential investment based on its: 
 
 
| 
| A) | effect on portfolio risk and return. |  |  
| 
| B) | intrinsic value compared to market value. |  |  
|  |  
 
   
Modern portfolio theory concludes that an investor should evaluate potential investments from a portfolio perspective and consider how the investment will affect the risk and return characteristics of an investor’s portfolio as a whole. |