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4#
发表于 2011-10-9 03:36
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Approach A
I would do a quick blurb on multiple valuation and factors that impact it. Another very high level blurb on CF valuation modeling and factors that impact it, contrast the two and illustrate situations where each may provide benefit (all very high level). Bankers use each, so avoid picking sides.
Probably the best way to go about this, is to pick an example of a company in a somewhat unique industry. Don't actually perform the valuation, but use this as your example through the question, and use the paragraph to explain which method you would choose in this instance and why.
Approach B
A great example to illustrate is XYZ company, in the WIDGET industry. In this particular industry (or firm) such and such unique factor causes such and such on the I/S to be biased upward (downward). As a result, a multiple valuation may be performed, but using XX multiples rather than YY multiples to improve comparability. If I were to augment the analysis using a DCF model, a good approach to would be ZZZ to allow for robust modeling because.....
However, this method may cause you to run out of words quickly, so approach A may be better.
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