答案和详解如下： 11.If a firm combines with one of its suppliers or customers, it is called a: A) vertical merger. B) horizontal merger. C) congeneric merger. D) conglomerate merger. The correct answer was A) When a firm merges with a supplier or customer, it is a vertical merger. 12.A combination of two firms in the same line of business is called a: A) vertical merger. B) congeneric merger. C) conglomerate merger. D) horizontal merger. The correct answer was D) A combination of two firms in the same line of business is a horizontal merger. 13.Burger World has purchased a large farming company so it can control the quality of the french fries it serves in its restaurants. This merger is best described as a: A) horizontal merger. B) vertical merger. C) conglomerate. D) diversifying merger. The correct answer was B) In a vertical merger, the acquiring company seeks to move up or down the product supply chain. The purchase of the farming company is a move backward in the supply chain towards the raw material inputs. 14.Which of the following is NOT a commonly used merger classification describing the type of merger? A) Conglomerate merger. B) Diagonal merger. C) Horizontal merger. D) Vertical merger. The correct answer was B) Diagonal merger is not a commonly used merger classification. The other answers are commonly used to describe the type of merger that has occurred. | 
发表于 2008-5-19 13:51
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