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Every time you see the : sign in-between the currencies say “IN” — Example above USD:GBP — USD “IN” GBP… if you are looking for a quote (“PRICE”) that is given to you IN GBP terms – then you must be carrying GBP directly in your wallet….(i.e. why go to McDonalds in Denver and ask for price of a big mac IN GBP??) so direct quote for GBP since quoted IN their terms.
Not sure if that hurts/helps but just how I think about it.
Also if you have Bloomberg access it helps to visualize by pulling up the chart: (USDGBP CRNCY GPC ) is how you would look up the chart of the Dollar against the Pound (key is USDGBP = similar to CFAI notation)… If the chart is going up it means that the dollar is appreciating vs. pound. If you have this sort of access it might help to do some practice problems in front of the terminal – it will click real fast.

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