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There are lots of these ethics questions where the answer is also a). Would CFAI have a problem if your brochure said "BTW - If my buddy Joe B Donuts referred you, I am letting him play golf at my country club for the referral"? Of course not, which means that a) is also right. If I had such a referral system I would write that in my brochure just so nobody could say that I didn't tell them and I would never forget.

Ethics is so much BS.

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