laurab

When looking for candidates, we've always preferred the following:

1st choice - ER experience + sector knowledge
Generally, most analysts like to hire an associate that is a good fit with experience having covered their sector at another ER shop, so they can hit the ground running on day 1.

2nd choice - ER experience less sector knowledge or sector knowledge less ER experience
Next preference is usually to hire associates with research experience from another sector since there's a level of comfort knowing that the candidate probably knows how to write/model and has a decent understanding of the research business. Or, if you're an industry expert in the sector under coverage but has no research experience.

3rd choice - no ER or sector knowledge
It sounds like you fit in this bucket and I would say knowing the sector is not important. Focus will be on bigger picture things/skillsets such as 1) fit, 2) writing skills, 3) modelling skills, 4) ability to happily work long hours, 5) etc.

That said, I wouldn't focus on sector knowledge but instead would focus on your writing/modelling skills. Also, the one thing all three buckets have in common is fit and is probably the most important attribute.

Good luck.