| LOS b: Distinguish between the price and the value of a product and explain the demand curve and consumer surplus. Consumer surplus is best described as the: 
 
 
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| A) | difference between the quantity of a good a consumer purchases and the quantity the consumer is willing to purchase. |  |  
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| B) | difference between the value a consumer places on a good or service and the amount the consumer has to pay to acquire it. |  |  
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| C) | amount by which the consumer’s marginal benefit curve lies above a good’s marginal cost. |  |  
 
 
 
Consumer surplus is the sum of the differences between what a consumer is willing to pay for each unit of a good or service and what that consumer actually pays for each unit.   |